Hello everybody! I hope everyone is enjoying the new site. William Bibbiani and his amazing team of writers have really been going above and beyond in the last few days to provide the always hungry Schmoedown audience with more and more content. That has been the goal since we started this thing and as it has evolved to ask the question “What else can we give?”
In December of 2017, Brianne Chandler posed the question to me of why I did not run a Patreon for the Movie Trivia Schmoedown. To be quite honest, I didn’t know enough about it and was a bit naïve of what it could accomplish for the growth of the league. I sat down with Brianne and we talked about what we could accomplish if we did indeed have enough patrons.
I approached Marc Fernandez and told him my plan. Collider was paying for the matches during Season 4 and to be quite honest, it just wasn’t enough for the league to ever grow. I proposed a deal to Marc that I would create a Patreon and pay for the production of the show myself. I proposed that he would give me the Collider studio space on Fridays from 2:30 to 6:00PM. With that time, I would also get the use of the equipment and use of crew. But that was it, Collider would get anything that came in from Youtube ads and if we received any sponsorships. So it was on me to do everything else from the editors, writers, crew for live shows, props, food, etc.
The other thing I was adamant about was paying the competitors. Those of you who are hardcore fans know how invested YOU get. The competitors really go through an emotional roller coaster in this crazy little sport we have invested. This is not to mention that they are missing out on other paid gigs to compete. I couldn’t offer a lot but I would do what I could.
I brought Brianne on to run the Patreon, she had done a lot of research working with Kinda Funny and watching how they built their brand through Patreon. I hired Brianne to run it and it has been one of the best business decisions I have made so far. She is on it, keeps me on it and we collaborate often to make sure that each patron gets a worth while experience no matter the tier.
Let’s talk about the tiers. This was something that I wanted to make sure stood out. I had looked through other provider’s Patreons and a lot of them were very similar. The Schmoedown is so unique that I knew we could offer stuff that other content creators simply couldn’t do because it is just a very different experience.
My approach to the Patreon is that all patrons are emotional investors. I also wanted to make sure that if you were a hardcore MTS fan, that there was something at every tier that made it the ultimate experience. I subscribe to WWE Network, Hulu, Netflix and I wanted the Patreon to serve the same function to the fans as those services did.
I was overwhelmed with the first wave of patrons who began to support the show. We launched over a year ago and the show is almost at 3,000 patrons. At the moment we can afford to pay our competitors, our hosts, two writers, two editors, our P.A., Brianne and the various other things I mentioned above. The Patreon has allowed us to launch this site. It took a while (and some debt) but we got it launched and I am very proud of what it has become so far.
So what do we need to keep moving forward? Well, it is a full fledged business. We want the live element to grow and to do that, venues, flights, hotels, merchandise all need to be considered. I want to start live streaming matches and that is also pricey and we would need specific equipment to do it. Equipment is another thing that is needed desperately next season. We need new cameras, mics amongst other things.
I don’t want to keep doing the show how we do it now. There is no way to grow it, you have to always be evolving in order for the growth to continue. I believe the show needs at least 25,000-30,000 a month to pay for the everything that will go into this new plan next season.
The show averages 30,000-80,000 people per episode on Youtube and close to 30,000 downloads on podcast form. I have asked this question many times: do you think the matches that we put on for the entire year, the scenes, the tournaments and the special events are worth 12.00 a year? It really is the question that I pose. If the majority of you who watch each episode thought the show was worth 1.00 per month, we would be FLYING come next season.
Imagine what I could do?!
Season 6 is going to be exciting… and scary. There will be brand new things that we all try to accomplish and I cannot wait for all of you to come on board. Imagine the feeling you will get when this thing hits the levels that it potentially could. The day it is covered nationally, you can feel proud knowing that it was all of us who got it there. We are in a new age these days with user content. The fan base really serves a very different purpose than it did years ago. You are all investors, whether it is a monetary investor or emotional investor.
I know that not everyone wants to donate and might not understand why we need it. We are not backed by a corporation. I always feel this is misrepresented. We used to be funded by Collider who was funded by Verizon. Collider is now independent and so are we. If Patreon went away tomorrow, so would MTS. Now I am actively looking for sponsorship but it is all of you patrons who make the show continue weekly.
So this post was just to make sure you all knew exactly why we lean so heavily on Patreon and what it is we are ultimately trying to accomplish. I want to thank all of you who are patrons and all of you who aren’t. Thanks to everyone who watched a match, dropped a comment, liked a match, shared an event, it is because of all of you that we are able to keep doing this.
If you would like to become part of the plan and help us grow to the next level please join us at www.patreon.com/schmoedown
We are so excited to show you what’s to come. LET’S GET READY TO SCHMOEDOWN!!!!